WORKING
WORLDS UNDER RE-CONSTRUCTION
NEW CHALLENGES IN STRATEGIC MANAGEMENT
Economies are subject to continuous readjustments.
This results in an
everlasting change of working conditions, of the structure of
a business
as well as in its hiring habits. Clear traces of this undergoing
process
within all western societies and economies were noticeable for
the
last 30 years. Moreover this development
is accelerated since the beginning of the
millennium. In order to secure ones competitiveness corporations
have to deal with this change in employment structures.
Not only globalization of the world markets
shows its impact in personnel
management, but also the demographic development with its
dramatic
moves influences the employment market.
In the long run there will be a lack in highly
qualified employees:
This will be accompanied by a shortage of young professionals.
Keeping the personnel policies within a corporation
flexible one has even
today to monitor keener competition, to create leaner structures
and to
adjust organization structure closer to production processes.
Nowadays
the well known instruments are outsourcing, temporary work
and project
management.
This development results in a requested high
flexibility which potentials
could and should be used by employers and employees.
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